Max Frank Selected to Lead Watt Communities Southern California Division; Will Oversee Multi-Million Dollar Residential Portfolio
Max Frank has been promoted to Division President of Watt Communities Southern California, a subsidiary of Watt Companies, one of the largest owners, developers and managers of commercial real estate in the United States. In his new role, Max will lead acquisitions, planning, entitlements and construction activities for Watt’s entire Southern California residential portfolio.
Frank brings more than a decade of real estate development experience to his new position. Since joining Watt Companies in 2002 as an intern from the University of Southern California, he has held various posts in both acquisitions and land development, with a focus on urban infill development and adaptive reuse of underutilized industrial and commercial facilities.
“Max is a gifted leader and has been an integral part of the Watt team for over a decade,” said Howard Press, President of Watt Communities. “His depth of expertise in residential development, entrepreneurial spirit and his unique skills as a manager has made him a real asset to our team. We are looking forward to seeing what he can accomplish in his new role leading Watt Communities’ Southern California division.”
Within Watt Communities, Frank has served as Project Manager, Acquisition Manager and most recently, Vice President of Acquisitions, where he sourced and controlled new land opportunities, conducted land feasibility and project underwriting, and directed Watt’s planning and entitlement efforts.
“Max has originated and managed a significant volume of deals throughout his career at Watt Companies, and delivered tremendous results,” said Watt Companies President Nadine Watt. “His history of success in this industry and his unique ability to lead will serve as key assets for Watt Companies as we continue to expand in the residential market.”
Frank currently serves as a Board Member for the Building Industry Association of Southern California’s Los Angeles-Ventura Chapter and sits on the Alumni Board for the Sol Price School of Policy at the University of Southern California. A California native, Max lives in Manhattan Beach with his wife and son.
About Watt Companies
Watt Companies offers comprehensive and diversified real estate services across the United States to investors and partners, homebuyers and commercial customers. These services include commercial development, homebuilding, asset management, and the realization of capital investments. In its sixty year history, Watt Companies has developed homes for over 100,000 families, built over eight million square feet of industrial and professional office space, developed more than 50 shopping centers, three major first class hotels, and six major master-planned communities.
